Bark Parental Controls is a service that monitors social media, email, and text messages including Apple's iMessage, Snapchat, Instagram, and a whole list of other popular social networking sites. The Bark Parental Control watchdog engine uses advanced algorithms to look for a variety of potential issues, such as cyberbullying, sexting, drug-related content, and signs of depression. If a potential issue is detected, a text/email alert is sent to Parents', to review the issue, along with recommended actions on how to handle the situation.